BELL MEDIA ACQUIRES BIRMINGHAM-BASED DIGITAL MEDIA COMPANY

Montgomery, Ala. - Bell Media is pleased to announce the acquisition of Highlands Digital Media, Inc., a Birmingham-based indoor digital media company. With the acquisition, Bell Media now has more than 1000 digital display screens under management. The expanded advertising and in-house marketing screens are located in top restaurants, businesses, fitness centers and healthcare facilities in Alabama, Georgia, Florida and Tennessee.

"This acquisition represents a tremendous opportunity to expand our statewide digital advertising network and further invest in managed in-house digital marketing opportunities,” said Scott Bell, founder and CEO of Bell Media. “We thank the team at Highlands for working with us and are excited to welcome them to the Bell Media family."

The Highlands Digital Media acquisition is the latest for Bell Media as part of an ongoing expansion in key markets across the Southeast. The diversified media company manages advertising networks in the top five markets in Alabama, as well as Nashville, Columbus and Pensacola. In addition to offering the region’s premier local indoor advertising network, Bell Media offers in-house marketing screens, an established outdoor advertising network and robust online advertising services. Bell Media was named one of Inc. magazine’s 500|5000 in 2014, an exclusive ranking of the nation’s fastest-growing private companies.

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